Portfolio
Pure & Sure.
About
India’s largest organic food brand, Pure & Sure brings over 140 certified organic products to kitchens across the country. Backed by Jaivik Bharat and PGS-India certifications, every product is sustainably sourced and honestly made. It’s clean food, with nothing to hide.
Branded Content IPs Built:
Pure Talks with Surya
Hosted by the founder Surya Shastry, Pure Talks with Surya is a myth-busting, no-nonsense content series that dives deep into the world of organic food. From decoding certifications to exposing industry greenwashing, Surya simplifies complex truths with clarity and credibility. It’s not just content—it’s a crash course in conscious eating, straight from the source.
The Pure Plate
Quick, delicious recipes using Pure & Sure’s 100% certified organic ingredients—because clean eating should be simple, not stressful. Whether you're whipping up a weekday lunch or a weekend comfort dish, you're cooking with food that’s grown responsibly, processed ethically, and packed with honest goodness. Because when the ingredients are pure, the cooking takes care of itself.